Monday, August 22, 2011

The Mitrans


Power of synergy

In Sanskrit Mitra means friend. I cannot call them just as friends because they are more than that; they are a power packed team with high ambition and goals in front of them. And no doubt, they will march steady to attain them. I met them at Chennai, Young Entrepreneur’s Convention and it began; the connection with Mitrans. The convention addressing aspiring young entrepreneurs was organised by Jobsutsav.com, another portal of the Mitrans. Oh! I did not say about their main portal: Mitrastudios.com.  It is the vision of young souls who spend time together in a productive way to make their dreams come true.

Why should I post about them in my blog? What is so special about Mitrans?

To organise such an event, was not an impossible task, but it was surely a challenging task. Challenge of targeting the perfect audience for the convention, challenge of bringing the right people to encourage those young hearts and challenge of making the event useful. They had three big things to work on and they cleared all the three hurdles with an ease. That was evident from the way the convention went.

i) Targeting the perfect audience:

They got sponsors from websites which attracted youths mainly. And as the administrators of Jobsutsav.com, they clearly outlined the fact that relying on job opportunities are not just the only thing young minds can expect but also mastering them in their own way- so called ‘entrepreneurship’. They emphasized on entrepreneurship throughout the convention, no where they spent time on jobs and no where they spent time on publicize their job seeking portal. That was their first success; they kept the audience close to the program with individual attention for everyone.

 ii) Targeting the right guests:

I always wondered, after attending the convention, about the network they have developed. Whenever my Facebook profile reports “Bharathiraja Thangapalam is now friends with 10 other people”, I am so curious to know the people with whom he is connected. Because the network they have established is just so awesome. And so finding guests with such a big network wouldn’t trouble them, though bringing the right people to that special place was an important task to be considered. They did that in a splendid way. Guests who can help guide, warn, encourage and motivate the participants were present. That’s the second success.

 iii) Event Organisation:

There were many guests and for the first time I witnessed the phenomenon of ‘short talks’. When I saw the agenda for the day, I was not sure about the way it was going to be conducted. But later, when the event started I found the advantages of short talks. No boredom; Crispier; Easy to listen & assimilate. With these three things, they made a big day to rejoice forever.

They did not stop there; they are trying to incorporate ‘Arise Awake Cell’ regionally to post the passion of entrepreneurship within students; dealing with media giants, as I heard, with their Mitra Studios and even serving to the society with their ‘I am your Mitran’ campaign. How else can I say about them? Just few more... Go, Mitrans Go!!! 

5 comments:

  1. good to see u post every day,
    wondering hw you do tis everyday.......

    ReplyDelete
  2. your article is superb... thank you surya..

    i thought our people never used blogspot, for sharing their view in such a useful way... but you proved that i`m wrong.. :)

    ReplyDelete
  3. Hi Surya...

    Nice to hear this from you . Thank you lot for your support.

    ReplyDelete